{"id":4995,"date":"2026-01-30T08:04:28","date_gmt":"2026-01-30T08:04:28","guid":{"rendered":"https:\/\/vom.vlcare.com\/webnewvom\/canonical-tags\/"},"modified":"2026-01-30T08:04:28","modified_gmt":"2026-01-30T08:04:28","slug":"canonical-tags","status":"publish","type":"post","link":"https:\/\/vom.vlcare.com\/webnewvom\/canonical-tags\/","title":{"rendered":"Everything Important About Canonical Tags"},"content":{"rendered":"\nCanonical Tags<span style=\"font-weight: 400;\"> have been around since 2009, and they still are one of the main elements that define the standard of technical SEO. The idea of canonical tag was developed to get rid of the problem that comes into existence because of duplicate content. They still work and therefore are necessary to understand. At <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/\">Verve Online Marketing<\/a><span style=\"font-weight: 400;\">, we understand the importance of precision of different levels of SEO practices. We, therefore, provide quality <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/search-engine-optimization.html\">SEO<\/a>, <a href=\"https:\/\/www.verveonlinemarketing.com\/social-media-optimization.html\">SMO<\/a>, <a href=\"https:\/\/www.verveonlinemarketing.com\/pay-per-click.html\">PPC<\/a><span style=\"font-weight: 400;\">, and other <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/digital-marketing.html\">Digital Marketing Services<\/a><span style=\"font-weight: 400;\">.<\/span>\n\n<span style=\"font-weight: 400;\">If you want to learn what canonical tags are and how they should be implemented, you are at the right place. This blog will provide you with details of all the basic things that you should know about canonical tags.\u00a0<\/span>\n<h2><b>What is Canonical Tag?<\/b><\/h2>\n<span style=\"font-weight: 400;\">Canonical tags tell search bots that the actual source or the main page of information is something else. Let\u2019s say you have similar types of content on multiple pages. You can use the canonical tags to define the main page for that content so that only it gets indexed. A canonical tag looks like this:<\/span>\n\n<i><span style=\"font-weight: 400;\">&lt;link rel=\u201ccanonical\u201d href=\u201dhttps:\/\/xyz.com\/xyz\/\u201d \/&gt;<\/span><\/i>\n\n<span style=\"font-weight: 400;\">Who does like duplicate content? None. Google also doesn\u2019t want to see the same content on different URLs. It confuses Google to pick pages to index and rank. Duplicate content can increase your crawl budget by wasting the time of bots on similar pages rather than indexing other potential pages. Therefore, it is necessary to understand the value of the canonical tag and implement it in the right manner.<\/span>\n\n<span style=\"font-weight: 400;\">That\u2019s where canonical tags are very useful. They tell google bots the pages they should index and rank. Otherwise, Google decides at its own end about the pages it wants to rank.<\/span>\n<h3><b>Basics of Canonical Tags Implementation<\/b><\/h3>\n<span style=\"font-weight: 400;\">Consulting an <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/search-engine-optimization.html\">SEO Company<\/a> <span style=\"font-weight: 400;\">can solve many of your problems that are associated with Technical SEO, <a href=\"https:\/\/www.verveonlinemarketing.com\/blog\/on-page-seo-management-step-by-step-guide-for-newbies\/\">On-Page SEO<\/a>, and Off-Page SEO. At Verve Online Marketing, we provide quality SEO services with our years of experience and command over technical skills. Given below are some basics of canonical tag implementation.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Use Lowercase URLs<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">Maybe you don\u2019t know, but google treats upper-case URLs and lower-case URLs as separate entities. Make sure to use lowercase URLs on your server and also on canonical tags.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Use Correct Domain Version<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">If your website has an SSL certificate, make sure not to use any non-SSL URL in your canonical tags. This practice can lead you to results which you won\u2019t like. In other words, if your website has an SSL certificate, make sure that the canonical URL looks like this:<\/span>\n\n<i><span style=\"font-weight: 400;\">&lt;link rel=\u201ccanonical\u201d href=\u201dhttps:\/\/xyz.com\/xyz\/\u201d \/&gt;<\/span><\/i>\n\n<span style=\"font-weight: 400;\">And not like this:<\/span>\n\n<i><span style=\"font-weight: 400;\">&lt;link rel=\u201ccanonical\u201d href=\u201dhttp:\/\/xyz.com\/xyz\/\u201d \/&gt;<\/span><\/i><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Use One Canonical Tag Per Page<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">That\u2019s just it. If a page has multiple canonical links, Google will just not consider it. Make sure to use one canonical tag per page.<\/span>\n\n<span style=\"font-weight: 400;\">For the right execution of these factors a <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/blog\/content-marketing-team-should-be-made-up-of-these-7-roles\/\">content marketing team<\/a><span style=\"font-weight: 400;\"> with different important roles is necessary.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span>\n<h3><b>Ways to Implement Canonical URLs<\/b><\/h3>\n<span style=\"font-weight: 400;\">There are 4 ways to specify canonical URLs. These known ways can also be called <\/span>canonicalization<span style=\"font-weight: 400;\"> signals. These 4 known ways are as follows:<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>HTML tag (rel=canonical)<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">Specifying a canonical URL using \u201crel=canonical\u201d is the simplest and most obvious way. All you need to do is add a single line of code to the head section of a duplicate page. That single line of code will look like this:<\/span><span style=\"font-weight: 400;\">\n<\/span>\n\n<i><span style=\"font-weight: 400;\">&lt;link rel=\u201ccanonical\u201d href=\u201dhttps:\/\/xyz.com\/xyz\/\u201d \/&gt;<\/span><\/i><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>HTTP Header<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">Some URLs contain PDF files and therefore, it is not possible to add a canonical tag &lt;head&gt; because there is no &lt;head&gt; section. That\u2019s where you need to use the HTTP Header to set the canonical tag. HTTP Header can also be used for defining canonical URLs for regular web pages.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Sitemap<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">As per the guidelines of Google, only canonical URLs should be included in sitemaps and not non-canonical URLs. Google sees the URLs of sitemaps as canonical.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>301 Redirect<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">Redirecting a page from a duplicate URL to a canonical version is another way to ensure that your traffic does not go anywhere. For example, let\u2019s say the home page of your website is accessible through two URLs, xyz.com and xyz.com\/home. Declare one URL as canonical redirect traffic here from another URL.<\/span>\n\n<span style=\"font-weight: 400;\">The same thing can be done for the HTTPS, HTTP, WWW, and Non-WWW versions of your website. For example, you can set the canonical URL of your Homepage to <\/span><i><span style=\"font-weight: 400;\">https:\/\/xyz.com<\/span><\/i> <span style=\"font-weight: 400;\">and can re-direct traffic from the following URLs:<\/span><i><\/i>\n<ul>\n \t<li><i><span style=\"font-weight: 400;\">http:\/\/xyz.com<\/span><\/i><\/li>\n \t<li><i><span style=\"font-weight: 400;\">http:\/\/www.xyz.com<\/span><\/i><\/li>\n \t<li><i><span style=\"font-weight: 400;\">https:\/\/www.xyz.com\u00a0<\/span><\/i><\/li>\n<\/ul>\n<h3><b>Canonicalization Mistakes to Avoid<\/b><\/h3>\n<span style=\"font-weight: 400;\">Canonicalization is a complex topic and equally important to understand well. It is necessary to avoid misconceptions about canonicalization to avoid mistakes. Some common canonicalization mistakes that people do are as follows:<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Blocking Canonical URLs through robot.txt<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">URLs that are not in the robot.txt file won\u2019t be crawled by the search engine. This also means that crawlers can\u2019t see canonical tags until they are defined in robot.txt fine.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Having multiple rel=canonical tags<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">Google is likely to ignore multiple rel=canonical tags. This usually happens because of the CMS, theme, and plugins. This is also the reason why many plugins have an overwrite option.<\/span><b><\/b>\n<ul>\n \t<li aria-level=\"1\"><b>Using \u201crel=canonical\u201d in the &lt;body&gt; section.<\/b><\/li>\n<\/ul>\n<span style=\"font-weight: 400;\">\u201crel=canonical\u201d should be used in the &lt;head&gt; section only. Using \u201crel=canonical\u201d in the &lt;body&gt; section will be of no use as it will be ignored by the search bots.<\/span>\n\n<b>Conclusion:<\/b>\n\n<span style=\"font-weight: 400;\">Frankly, canonical tags are not that complicated, but if you don&#8217;t have any idea about how they function and how they can affect your SEO profile, you will surely get disappointed. Therefore, consulting the <\/span><a href=\"https:\/\/www.verveonlinemarketing.com\/digital-marketing.html\">best digital marketing company<\/a> <span style=\"font-weight: 400;\">is necessary for the growth of the website. At Verve Online Marketing, we provide quality SEO, SMO, PPC, and other digital marketing services with guaranteed results. Over the years, we have served clients of all industries and each time has provided outstanding results.<\/span>\n","protected":false},"excerpt":{"rendered":"<p>Canonical Tags have been around since 2009, and they still are one of the main elements that define the standard of technical SEO. The idea of canonical tag was developed to get rid of the problem that comes into existence because of duplicate content. They still work and therefore are necessary to understand. At Verve [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,31],"tags":[],"class_list":["post-4995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Everything Important About Canonical Tags - Verve Online Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vom.vlcare.com\/webnewvom\/canonical-tags\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Everything Important About Canonical Tags - Verve Online Marketing\" \/>\n<meta property=\"og:description\" content=\"Canonical Tags have been around since 2009, and they still are one of the main elements that define the standard of technical SEO. 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